Wednesday, April 6, 2011

Oh No!

The new beer sign at the Portland Timbers Jeld-Wen Field.  C'mon, in Beervana?  Really? 

The Widmers will have a beer garden so perhaps this is the AB - Craft Brewers Alliance deal showing itself in the stadium.  This sign is in a key location in that that will appear on lots of national TV, so it doesn't necessarily make sense for a local brand.  And, even in Beevana, I suspect that 75% of beer sales in the stadium will still be Bud Light.